Google Ads Services

Google Ads that bringready buyers.

PPC campaigns built to reach people actively searching for what you sell, so you get the most from every pound and dollar of ad spend.

Illustration · sample data
buy running shoes online
Adyourstore.com

Running Shoes | Free Next-Day Delivery

Shop the new season range. Easy returns and 30-day price promise.

MenWomenSale
Clicks128
Leads34
Sales11
5.1x
5.1xAverage return on ad spend
−31%Cost per click after optimisation
+67%Conversion rate lift after an audit
−40%Irrelevant, wasted traffic eliminated

Google Ads and PPC management built for profit.

We manage Search, Display and Shopping campaigns for the highest possible return on ad spend, through careful keyword targeting and ongoing optimisation.

  • Keyword research and negative keyword strategy
  • Ad copy writing and landing page alignment
  • Smart bidding and budget management
  • Search, Display and Shopping campaigns
  • Conversion tracking and monthly ROAS reports

Cut wasted Google Ads spend.

Every search that triggers your ad costs money, relevant or not. Switch negative keywords on and watch irrelevant searches get blocked before they cost you anything.

Working£0
Wasted£0
Saved£0
Live search termsBlocking waste

Google Ads campaign types we manage.

The right mix depends on your goal. We build it around how your buyers actually search.

01

Search

Targets high-intent searches at the exact moment buyers are ready.

02

Shopping

Shows your products in search results with price, image and reviews. Ideal for e-commerce.

03

Display

Builds brand awareness and retargets past visitors across the Google Display Network.

04

Local

Drives foot traffic and local leads near a physical location.

05

Remarketing

Re-engages the visitors who didn’t convert the first time.

06

Performance Max

AI-powered campaigns across Search, Display, YouTube, Gmail and Maps.

Google Ads questions, answered.

Budgets, audits and how ads fit alongside SEO.

It depends on your industry’s cost per click and the level of competition. We include a realistic recommendation in your free audit.

Both. We take over underperforming accounts and build new campaigns from scratch.

Account structure, keyword targeting, negative keywords, ad copy, landing page alignment and wasted budget.

Google Ads gives immediate visibility for a cost per click. SEO builds organic rankings without per-click costs. Many of our clients run both.

You set the ad budget, and Google charges per click, so costs vary by industry, keyword competition and location. Our management fee is separate. We help you choose a budget that fits your goals and track the cost of every lead.

PPC means pay-per-click advertising. In Google Ads you bid on keywords, and your ad can appear when someone searches them. You pay when a person clicks, so good targeting and landing pages matter as much as budget.

We add negative keywords, tighten match types, separate campaigns by intent, test ad copy, improve landing pages and track conversions properly. Regular search term reviews stop budget leaking to irrelevant clicks.

Ads can start sending traffic within days of launch. Strong lead flow usually takes a few weeks of testing and optimisation, as we learn which keywords, ads and pages convert best.

Get more from your Google Ads budget.

Get a free audit of your existing campaigns, or a strategy built from scratch.

sam@digitalhappiness.in+91 70091 06028Mohali, India